Zynga, maker of popular Facebook games such as FarmVille and Mafia Wars, has added another sought-after game to its name --"Draw Something"-- in its acquisition of startup OMGPOP Wednesday for $ 180 million. OMGPOP has been shopping itself around over the last few weeks.
Draw Something was launched just six weeks ago, but it's already taken the Apple App Store and Google Play by storm with over 35 million downloads. Draw Something is an addictive, interactive mobile game, similar to Pictionary. In Draw Something, one user doodles while other users guess at what's being drawn.
OMGPOP started out as iminlikewithyou, a social network where users met and played games, and grew into its own site, OMGPOP.com, in 2009. Draw Something is by far OMGPOP's biggest game, and is available on iOS, Android, and Facebook. OMGPOP company history is another story itself.
*NOTE* As predicted Zynga will start acquisition to continue its growth and to move into the various new sectors and areas of games. Guess mid-sore and hard-core acquisition will soon come.
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